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Benchmark reports

Mobile Search Advertising Around The Globe: 2014 Annual Report

18 data charts and benchmark data from 13 countries – USA, Eurozone, Japan and more.

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2014 Google Shopping Benchmark Report

Retailers: 40% of all your PLA clicks will occur on smartphones. Are you ready for 2014?

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2013 – A Research Brief on Mobile Search Advertising across the Globe

Key trends, projections and optimization strategies for advertisers seeking to get the most from their mobile paid-search campaigns.

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Best practices

Google Shopping Optimisation Guide: 7 Tips for Maximizing ROI

Learn 7 tips for maximising ROI including feed management, Facebook remarketing, and cross-channel data management.

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The 17 Trends, Publishers, and Best Practices Every Retailer Needs to Know

This guide provides an overview of today’s key e-commerce publishers, insights into current consumer trends and buying behaviors, and best practices for optimising product ads.

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The Multiplier Effect of Integrating Search & Social Ads

Research revealed 68% higher revenue per conversion for marketers who integrate their search & social advertising. Learn 5 strategies and 15 tactics you can use to better integrate your search and social campaigns today.

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The 2014 Definitive Facebook Advertising Playbook

Learn the 12 Strategies You Need to Know for 2014.

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Navigating the New Paid Search Landscape

5 Proven Strategies for Financial Services Advertisers.

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The Search Marketers’ Guide to Google enhanced campaigns

A planning guide to successfully migrate and optimize Google enhanced campaigns.

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2013 Marketer’s Guide to Facebook Advertising

Learn the top tips for driving awareness and revenue from Facebook ads.

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Revenue Acquisition Management for Retailers

Driving revenue outcomes for retailers with paid search advertising.

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Creative Testing

Best practices to generate, analyze and iterate on new creative to maximize performance across paid search programs.

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