Increase relevance with Automated Keyword and Placement Expansion

Marin’s automated keyword expansion adds relevant new keywords and placements to your campaigns based on user queries that convert, increasing campaign relevance and conversions, while lowering cost per acquisition.

  • Add exact and phrase match terms that convert to relevant groups
  • Define conversion thresholds for new keywords or placements to be added
  • Expand negatives using keywords and placements that don’t convert
  • Automatically build URL tracking codes for new keywords and placements

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