Easily Configurable Bidding Maximises Business Goals

Marin’s easy to set up goal based bidding allows marketers to maximise performance objectives as they vary by product line or business unit. The bidding algorithm can accommodate multiple business models, and optimise spend based on cost per acquisition, return on ad spend, margin or even custom targets.

  • Bid using a cost per lead, performance marketing, or eCommerce business model
  • Optimise by CPA, ROAS, Margin or custom targets
  • Set varying targets for different product lines or business units
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